Your Own Fashion Brand Wholesale – Start a T-Shirt Line For One Thousand US Dollars (Part I)

Have you ever bought a t-shirt that you found great and thought that the company which made it could also have come up with other designs that you can instantly visualize but that were never made? If so, you have the right mindset to start your t-shirt line.

A successful t-shirt line requires creativity, especially when it come to designing the label’s logos, prints and embroideries. If you find the creative part of running your own t-shirt line exciting but lack the million dollar budget to get started then ask yourself:

How can I get started in the fashion business for a thousand dollars?

After all, what do you really need in order to get started? Not a million dollars, no, just a couple of clients, that’s all you need.

What does a potential client, a shop owner, an online retailer, need from you to validate his order?

Each of your potential client needs to see what’s in it for him. He needs you to come up with trendy fashion designs.

That’s a sine qua non condition to make sure that your tee-shirts (or even your jeans, bags or fashion accessories) actually grab the attention of a large public.

Your clients also need to clear a good margin off the products. Therefore you need to be able to come up with great wholesale price conditions for your clothing brand.

Seasoned wholesale buyers will look for guarantees, so the popularity of the design and its wholesale price are only elements of the package. Surrounding these elements are equally important factors such as time of delivery, minimum quantity per order. Number of colors and ability to order only the missing sizes or the missing colors when renewing orders also matter to serious garment buyers.

To get your first wholesale fashion order from your targeted market, you will have to combine all of the above in an attracting package and help your client visualize your product.

Read part II of this article to see the complete breakdown of the costs related to getting started with your own t-shirt line.

Comme Des Garcons – A Global Fashion Brand

Comme des Garcons means ‘like the boys’ in French. This fashion label is the creation of the amazing Japanese designer Rei Kawakubo, who has made her mark on the fashion world with her own brand of controversial fashion despite having no formal fashion or tailoring training.

Perhaps it is this lack of training that has enabled Rei to create designs that have caused such a huge stir in the fashion world. She has challenged the notion that fashion must be sexy and colourful . She created designs of clothing that are described by some as avant garde by some. In the eighties, she created her vision of fashion in all black clothing that was almost revolutionary at the time. The technical side of Comme des Garcons is handled completely by her pattern makers who are challenged with transforming her designs into reality. The Comme de Garcons label has it’s own very recognisable signature look. The clothing is assymetical and draped across the body in an almost masculine style and feature details such as fraying and holes.

More recent Comme Des Garcon collections have incorporated loud and garish colours but for spring summer 09 Rei has returned to her favourite black.

The label was extablished in 1969 and has since been instrumental in bringing other new talents into the fashion spot light including Junya Watanabe and Tao Kurihara who have both started sub label under the Comme Des Garcons name . The label has also expanded into a huge empire over the last four decades with stores all over the globe and both clothing and perfume lines.

Tips For Creating a New Fashion Brand

As a child, I was confident that I would be a rich and famous fashion designer when I grew up. If pink nail polish, and designer jeans were the prerequisite, I was surely on my way. Color blocking was not an option in those days. Black shoes were the only staple, so I knew it all. In my first meeting with the fashion design high school, I was quickly shut down because of my inability to sketch. “Well, you would need to know how to draw and sketch,” the middle aged admissions counselor smirked. He then embarked on a fifteen minute lecture as to why my inability to do the latter would make fashion designing a rather formidable task. “Ouch!” My budding ambition, oversized ego, and teenaged self esteem, felt my pain in unison. “Imagine what skills I would need to become a lawyer,” I rationalized to myself.

Fast forward to the world of design software, computers, outsourcing and the internet. I am sure that the inability to sketch wouldn’t be frowned upon as such for fashion designing. It is never too early, or too late to develop your talent and innate ability as a fashion designer. Feel free to indulge in and create your new fashion brand if you are 12 or 55 years old.

Research your market. Who are you targeting?
Get inspiration from the key players in fashion.
Use Skype to set up business meetings. This cuts down on traveling costs.
Use social networks to interview people you know.
These interviews will give you ideas for present and future projects.
What can you contribute to make your fashion unique?
Add the wow factor that will make your designs stand out.
Brainstorm with friends and family to get as many ideas as you can.
Use friends and family for advertising your designs.
Wearing your design helps to get your brand out there.
“Where did you get that top?” This means a potential customer.
You will probably be on a budget, so utilize the internet for its low overhead to start out.
Weigh the advantages and disadvantages of online vs. offline.
Based on the above, choose the method that works best for your fashion brand.
Create a blog to help with your marketing efforts.
A professional website is a must have for your new business.

Once you have everything in order, go fast and hard promoting your new fashion brand. Good results will fuel your motivation, and inspire you to work harder.

Pal Zileri – Top Fashion Brand

Pal Zileri has been one of the most popular names in the fashion industry today. But where did this brand really start and who is behind it? Let’s find out.

Pal Zileri is a fashion house based in Vicenza, Italy. It specialized in men’s fashion, including formal and casual wear. Founded by two Italian designers Barizza and Miola in 1970, Pal Zileri is actually under the fashion house Gruppo Forall. The beginning of this fashion brand is aimed toward the aim of becoming a major player in the high-end fashion, which is what they are now. The brand takes high quality, exceptional corporate culture and production process as the cornerstone of its success.

Some of the collections include Pal Zileri Concept, which is their line of casual clothing for men for leisure; Pal Zileri Sartoriale, the brand’s premier collection of luxurious, comfortable and elegant men’s clothing tailored for perfect fit; and Abito Privato, a custom service label within the collection exclusive to loyal clients looking for tailor-made men’s wear.

Aside from having a number of stores and retail outlets all over the world, it also offers home service to some clients who needs more personalized tailoring services from any parts of the world.

The brand takes its pride for providing the best and latest in the fashion industry, which is reflected with the materials used in every product they made. Fabrics are chosen from some of Italy’s finest mills to ensure quality, satisfying the demand of the company’s high profile clients. The brand is also known for their excellent craftsmanship which shows their distinctive Italian style.

Always wanting to be true to their tag as “100% Made in Italy”, Pal Zileri has resisted the trend of shipping their production to offshore factories which offers low production cost. Unlike other fashion brands, they still rather put the premium on their products against cutting cost and degrading quality.